5 Different Types Within the Entrepreneurial Group

It is fairly common knowledge that one of the commonalities found in the hearts of all entrepreneurs, is the drive toward independence. This is certainly true, but there are also degrees of this drive-and

these varying degrees offer a means to define different “types” of entrepreneurs.

Nearly 25% of Americans are directly connected to the self-employed and small business sector. The concept of defining types of small business owners, will appeal to these people directly, as well as to their family and any employees. It is progressive to consider different types of self-starters, since there are many variables and often these variables can mean the key needed to succeed! To lump all entrepreneurs together under that label is like saying “all women, or all men”. It’s unfortunately considered highly acceptable, but I’d like to challenge that notion with a few clearly defined “types”.

There are at least 5 distinct entrepreneurial types, and this is a much more accurate way to observe if you have the temperament and personality to own your own business. These types are so much more accurate than those simplifies multiple-choice questionnaires you find in small business magazines. Those “quizzes” serve one purpose: To puff up the ego of the reader, and make them feel like they definitely have what it takes to start their own business, meanwhile offering them “help” to do so. They conveniently offer “help”, (costing money of course!). This is simply a marketing tool. The hard truth is that we are not all designed to be entrepreneurs, and starting your own business is tough even with all the skills necessary-without these innate talents, it can lead to extreme frustration.

When considering a franchise opportunity as a business option, it’s important to be truthful with yourself about what you want to achieve, and what you have to offer the franchise of your choice. This can’t be decided by a quiz or a test! It is your own thoughtful consideration and thorough research that will lead you to the best decision for you. It’s good to take an objective look at the traits you possess, along with the talents and areas of weakness you bring to the table. The more familiar and honest you are about these things, the more accurate your decision on franchise purchase, or any other business decision, can be.

Here are a few very short descriptions of the different types found amongst entrepreneurial personalities. One type is not better, stronger or more capable than any other-they simply have different personalities and traits.

Intrapreneur: This type is an employee, but enjoys the challenge associated with risk and reputation. An example would be an employee that excels at business take-overs or the implementation of a new business plan. He/She may be an employee, but they function very independently, and are successful in this capacity.


Franchisee: The person who functions more optimally in this type, is someone who desires full ownership and accountability, with the benefit of full structure of support behind him/her.

The Business Opportunity Buyer: This person is ready to have full responsibility of the ownership of a business, and relies on the support offered only for a short time, leaving the fold once they know the business.

The Independent: This person goes into business ownership completely independent of support networks, knowing the business from day one. Very confident in their ability to handle the inevitable “surprises”, they aren’t concerned with being caught off guard.

The Practical Visionary: This type rates the highest on the independence scale. This person follows their dreams and their heart with passion, but they have to prove their vision to the marketplace, including the value of what is being offered. This is why is requires the most independence. It can be quite “lonely”. With no support network, and no prior businesses (at least not in the chosen arena) to point to, it takes a person of absolute conviction and unwavering constitution to be in this type.

As these are so vague, it cannot obviously help you to define yourself absolute. But these types are prevalent, and studying yourself further to find your “type” can only help you in your quest for the right business! Be thorough in your research both of yourself and your prospective franchise or business, and honest with the results, and you will find your quest is filled with much less risk! Best of luck!

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